The Marketing Plan is the basis for cementing the success of any commercial company in a competitive market. The development of an appropriate marketing plan will lay the groundwork for outlining the path to success, always contemplating aspects that cannot be left out within a business plan.
Any Company, large or small, needs a Marketing Plan to know where to direct their efforts. With our experience in developing marketing strategies and marketing plans, we will guide you step by step in the construction of a successful Plan.
Within the services that our company offers in a Marketing Plan we can remark the following:
• Definition and development of business objectives.
• Analysis of the environment and its implications in your company, your product or your service.
• Support in the definition of the target market for your organization.
• Analysis, development and application of a suitable Marketing Mix.
• Analysis of the competition as well as its implications for your company, product or service.
• Elaboration of a SWOT analysis to identify the competitive advantages of your organization.
• Recommendation of marketing strategies to follow.
• Elaboration of a schedule of activities with the expected results.
• Implementation, execution and Control of the Plan
• Market Research
Within our services offer for your company we have several market studies according to the needs of your product, brand or service.
• Direct observation studies
• Interviews
• Focus Group
• Telephone Surveys
• Personal Surveys
• Web surveys
• Customer Satisfaction Studies
• Perception Studies
• Communication Studies
• Market Segmentation Studies
Our research studies of market research differ from other companies because our staff is fully involved in the processes, a situation that allows us to know more widely the true experience that they are getting their Customers with the products or services your company is offering to the market.